We bring coherence and accountability to business development.
Through clear, repeatable practices.
Capital Catalyst™
Less guess-work more framework.
The Catalyst Framework is an operator-developed business development process designed to deliver consistent, repeatable outcomes at scale.
It replaces ad hoc effort with a clear, step-by-step structure that leadership teams use to plan, execute, and review business development work—creating alignment, accountability, and sustained execution over time.
Our Work At a Glance
Six disciplines to amplify your impact.
Our Work At a Glance
Six disciplines to amplify your impact.
Our Work At a Glance
Six disciplines to amplify your impact.
Clarity
Defining ideal customers and growth objectives.
Alignment
Creating shared focus across leadership.
Planning
Translating strategy into consistent action.
Execution
Consistent weekly action against priorities.
Measurement
Tracking and reporting what matters.
Improvement
Refining through review and learning.
Clarity
Defining ideal customers and growth objectives.
Alignment
Creating shared focus across leadership.
Planning
Translating strategy into consistent action.
Execution
Consistent weekly action against priorities.
Measurement
Tracking and reporting what matters.
Improvement
Refining through review and learning.
Implementation
Same reliable framework, three levels of support.
Implementation
Same reliable framework, three levels of support.
Implementation
Same reliable framework, three levels of support.
Catalyst™ Retainer
We execute business development on your behalf.
-
Consistent weekly execution
-
Clear metrics and performance visibility
-
Ongoing leadership alignment checkpoints
Ideal for companies that need consistent, hands-on execution.
Catalyst™ Fractional Leadership
We lead your business development function.
-
Embedded leadership
-
Tech stack implementation
-
Structured employee training
-
Measureable outcomes
Best suited for organizations ready to
formalize and scale leadership.
Catalyst™: Retainer
We execute business development on your behalf.
-
Consistent weekly execution
-
Clear metrics and performance visibility
-
Ongoing leadership alignment checkpoints
Ideal for companies that need consistent, hands-on execution.
Catalyst™: Fractional Leadership
We lead your business development function.
-
Embedded leadership
-
Tech stack implementation
-
Structured employee training
-
Measureable outcomes
Best suited for organizations ready to
formalize and scale leadership.
.jpg)
Founding Capital
Est. 2020
Capital BD exists because most organizations don’t fail from lack of effort — they fail from lack of structure.
Kelly Kennedy has spent years inside leadership teams, pipelines, and growth initiatives, helping companies turn intention into disciplined execution.
The Capital Catalyst™ Framework is the system he uses to do that — repeatedly, at scale.
Every engagement with Kelly is hands-on, grounded, and shaped by real-world experience.
Founding Capital
Est. 2020
Capital BD exists because most organizations don’t fail from lack of effort — they fail from lack of structure.
Kelly Kennedy has spent years inside leadership teams, pipelines, and growth initiatives, helping companies turn intention into disciplined execution.
The Capital Catalyst™ Framework is the system he uses to do that — repeatedly, at scale.
Every engagement with Kelly is hands-on, grounded, and shaped by real-world experience.
Founding Capital
Est. 2020
Capital BD exists because most organizations don’t fail from lack of effort — they fail from lack of structure.
Kelly Kennedy has spent years inside leadership teams, pipelines, and growth initiatives, helping companies turn intention into disciplined execution.
The Capital Catalyst™ Framework is the system he uses to do that — repeatedly, at scale.
Every engagement with Kelly is hands-on, grounded, and shaped by real-world experience.
When Structure Is Missing
Without a clear system, progress becomes inconsistent. Priorities drift. Pipelines stall. Teams stay busy — but outcomes remain unpredictable.
Capital exists to change that, by bringing structure, clarity, and disciplined execution to business development.
Retainer
Find Your Growth:
Fractional Leadership
Find Your Potential:
Success starts with a proven process.
Advisory
Find Your Competitive Edge:
The right audience makes all the difference.
MEET OUR
SUCCESFUL CLIENTS
Success Starts with a Capital Guarantee!
Nearly 20 years of Industry Experience gives us the data we need to calculate what your goals will require. Innovative strategy paired with historical data ensures that with us, your opportunities for success aren't just possible; they're guaranteed.
Internal Audit
Targets & Strategy
Contacts & Roles
CRM Implementation
Active Marketing
We experienced a remarkable transformation, from a modest client base to a thriving one.
Deanna Keen
Our experience has been nothing short of outstanding. Kelly and his team are truly experts in their field, and I can't thank them enough for the incredible value they brought to my business.
Faheem Kahn
On numerous occasions [CBD], stepped up to the challenge, and exceeded my expectations.
Mohammad Al-Ghoul